Author Archives: wwu02

Creating your own DIY community in higher-ed

How often do you find yourself in a situation where you have an idea, and everyone is in full support of the idea, but nobody wants to actually act on the idea except you? Or worse, people just don’t understand … Continue reading

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Washington Post article on Syria, content strategy principles

Note: I wrote this post in 2013, but never published it (for some reason). After having it marinade for almost a year, I finally decided it was worth publishing. This was also at the peak of the blown-out-of-proportion Miley/twerk hype … Continue reading

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The hermit’s guide to conferences

I only just started going to conferences like, not even, a year ago and I still find it challenging to go up to people and introduce myself. Conferences are not only about learning and workshopping new ideas and trends, but … Continue reading

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8 ways to get the best out of your usability testing

A lot of times, website re-design projects are fueled by a lot of assumptions and anecdotal data that usually steer said projects into doom. By doom, I mean poor content strategy. A lot can depend on google analytics and there’s … Continue reading

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Confab Higher Ed in Hotlanta

Confab Higher Ed is one of the first of its kind… in that it’s the first-ever higher-ed edition of a Confab event! I’ve been to a couple of conferences as a community manager, but none really come close to how … Continue reading

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